NOSTALGIA IS BACK

5G

For the last two years we’ve been Lite-ing up America with the 5G-iest wireless network—now covering 308 million people—200 million nationwide who get super-fast Ultra Capacity 5G. And now we’re using beauty, colorful nostalgia and a tint of Un-carrier to show off the largest, fastest and most reliable 5G network. Introducing Lite-Brite: T-Mobile Edition.

Most Reliable: According to an audit report conducted by independent third party umlaut containing crowdsourced data for user experience collected from April to September 2021. Full details at: www.umlaut.com/en/benchmarking/USA. Fastest: Based on average, overall combined 5G speeds according to Opensignal Awards—USA: 5G User Experience Report October 2021, from independent analysis of mobile measurements recorded during the period June 14 – September 11, 2021 ©2021 Opensignal Limited. LITE-BRITE is a trademark of Hasbro and is used with permission. ©2021 Hasbro. All rights reserved.

Features.

  • First time ever! 184 Magenta lite pegs + all the original lite pegs.
  • NEW 5G-inspired design templates.
  • NEW downloadable design templates for even more fun.
  • Zero actual connection to T-Mobile’s 5G network.
  • But who knows what the future holds?
  • Maybe a 5G-powered augmented reality Lite-Brite with dancing pigs and cows?
  • Or a 5G self-driving Lite-Brite?
  • What about a 5G-powered robot Lite-Brite that speaks 103 languages, including Latin?
  • I’m just saying.
  • Either way, T-Mobile’s 5G network will surely be the preferred network of all future 5G Lite-Brite applications.

We’re lite-ing it up.

Most Reliable: According to an audit report conducted by independent third party umlaut containing crowdsourced data for user experience collected from April to September 2021. Full details at: www.umlaut.com/en/benchmarking/USA. Fastest: Based on average, overall combined 5G speeds according to Opensignal Awards—USA: 5G User Experience Report October 2021, from independent analysis of mobile measurements recorded during the period June 14 – September 11, 2021 © 2021 Opensignal Limited.

Lite up your world with more art.

Each box includes four classic 5G-inspired templates. For even more fun, download and print additional designs here.

5G Nation

We already cover 90% of people in the U.S. with Extended Range 5G.

Cell Tower

We include 5G access in every plan — at no extra charge.

Presents

We’re rolling out 5G speeds as fast as Wi-Fi—covering 200 million Americans with our high-performance, Ultra Capacity 5G. The gift that keeps on giving!

Big T

We also “lite up the road,” covering 92% of interstate miles with 5G.

Ultra Capacity 5G includes dedicated mid- and/or high-band 5G signals & covers hundreds of cities and millions of people, with more added all the time. Speed claim based on analysis by T-Mobile of Speedtest Intelligence® data from Ookla® U.S. median 5G T-Mobile results compared to mobile wi-fi results from cities with 2.5GHz speeds for Q3 2021. 2.5GHz available only in select cities (see t-mobile.com/5GLayers). Ookla trademarks used under license and reprinted with permission.

Show us your colors.

Our 5G is bigger and brite-er.

T-Mobile

AT&T

Verizon

Capable device required. Some uses may require certain plan or feature, see T-Mobile.com.

Got questions?

What is the T-Mobile “Lites” up America campaign?

We’ve been lite-ing up America with the 5G-iest wireless network since 2019—now covering 308 million people, including 200 million with super-fast Ultra Capacity 5G—and now we’re using colorful nostalgia and the magic of magenta to show off the largest, fastest and most reliable 5G network.

Why is T-Mobile doing this?

The better question is… why not! And the answer to that is… we couldn’t think of a reason.

Why did you choose Lite-Brite as your partner?

Toying with the mobile industry—killing off annual service contracts, crazy-high international roaming fees, data buckets, etc.—has always been at the heart of the Un-carrier. So, who better to partner with than Hasbro—the name in toys—to come up with what we hope will be the holiday gift for 2021

Do I have to be a T-Mobile customer or have 5G to buy a Lite-Brite T-Mobile Edition?

Nope! The Lite-Brite T-Mobile Edition is available to everyone for purchase.

What is the 5G Experience of a Lite-time Prize?

Customers who find 1 of 4 Magenta tickets in their Lite-Brite T-Mobile Edition toy box will receive a trip for 2 of their choosing to any event at T-Mobile Park in Seattle, T-Mobile Arena in Las Vegas, or T-Mobile Center in Kansas City; 4 5G smartphones with a year of service, a year of 5G Home Internet service (if available in their area) and an HD flatscreen TV!

How do I enter the Sweepstakes?

The Lite-Brite kits that were part of the Game are SOLD OUT. However, you can still play the Game without making a purchase. Refer to the Official Rules. for instructions. The Lite-Brite kits that are now available for purchase are not part of the Game.